Use FordPass Rewards Points at Off-Roadeo!

Feb 06, 2023

By Laura Zielinski

Bronco Nation’s mission is to make owning a Bronco easier and more enjoyable, and we’ve got news to pass along that might make booking a trip to Off-Roadeo much of the same!

In case you haven't seen the emails, FordPass Rewards points are available to use toward guest/registration fees or onsite merchandise at any Bronco Off-Roadeo location. Points can be applied by select Bronco and Sport order holders and owners.

The FordPass Rewards Program: What Is It?

The Ford loyalty program awards points for vehicle purchases and leases, services at your dealership, and action taken on offers in the FordPass app. Customers must be enrolled in the program to earn, and you can track your points and offers through the app.

What can you do with your accumulated points? Redeem them on vehicle services, apply them to the purchase of a new vehicle, and use them toward eligible accessories.

Historically, the only place to redeem points was at participating dealers, but effective January 30, customers can use them online –– and now, for a limited time, at Bronco Off-Roadeo locations.

How to Apply Find and Apply Points toward Off-Roadeo Purchases

If you’re enrolled in the FordPass Rewards program, you can check your points by opening the FordPass app and tapping “Account.” There’s a quick-view tally on the “FordPass Rewards” tile. For more detail, click into that section. You can scroll through earning opportunities, and by changing the dropdown, you’ll see redemption opportunities as well.

Log into your FordPass account by March 31, 2023 to see if you are eligible for this offer and to claim points. Unfortunately, not all will see the Off-Roadeo opportunity –– FordPass Rewards members are recognized in three tiers: Bronze, Silver, and Blue. Higher tiers unlock different benefits, additional earning opportunities, and more ways to redeem points.

Once you’ve claimed your Off-Roadeo points, you can redeem them easily:

  • To use them toward guest and registration fees, enter the FordPass Rewards code prior to payment in the provided field on
  • To use the points for merchandise when attending Off-Roadeo, show your code at checkout onsite.

Points must be redeemed by December 31, 2023.

Save on Your Adventure

If you’re still considering a trip to Bronco Off-Roadeo, we hope the option to apply FordPass Rewards points toward the epic experience makes the decision to attend even easier!

Questions? Contact the Bronco Off-Roadeo Program Headquarters at (888) 260-5744 or [email protected].

Read: Bronco Nation Takeover at Bronco Off-Roadeo


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