Jan 25, 2023
My wife had a 75' and an 81' Bronco and to this day it's her favorite car, she still talks about it. I had a 58' Ranchero and a 77 F150 so needless to say we're Ford fans (I like other cars also, there's room for more than one favorite but always seem to come back to Ford lol). We currently have an Expedition as well. You can imagine how excited my wife was when Ford announced the Bronco so we jumped online and became day 1 reservation holders.
Placed an order Oct 20th for a Badlands, Sas, Lux, tow, hard top, vinyl, etc (which now looks to be the trinity of bad choices) and patiently waited...and waited...and waited. Rolled over our order three times meanwhile starting to see Broncos on the road around town. Then we see more and more. We call our dealer (on top of the regular every few month "got any updates" call) and they say you're a priority code 10 which is the highest we can get you, Ford does the rest. Removed the tow package cause that's supposed to help but guess not. Started to wonder if we'll ever see our Bronco, three model years later.
Well got the email last week and I'm just stunned. Completely feel like Ford gave all of us who stuck in there a big middle finger and said tough shit, take it or leave it. What really gets me is how they've released multiple different custom models all the while most of us haven't gotten our original order. Case in point: a teacher at our kids school who reserved her Bronco well after us converted hers to an Everglade and has owned it for a good while now. WTF Ford!?! Any communication would be nice.
I'm also a day one reservation holder for the Lightning and can already order my Lariat or Platinum model.....but I think we're done with Ford. They just lost $150k in my business plus any future business and I'm going to sell my Expedition shortly. Everyone in my world and online will know how badly Ford is as a company. People might think this is harsh but the reality is Ford shouldn't treat their customers like this. It's not fair to make people wait for 3 years and then say if you don't down grade we'll cancel your order. That's straight from the dealers mouth (only down graded models will be built and of course Raptors, Heritage, Everglades, bullshit, etc). If we don't down grade (or anyone who has an outstanding order) by March 7th there will be no Bronco for us, period. No 2024, no chance to have it built over the summer, nothing. We'd begrudgingly wait for a 2024 but that's not an option. "Oh here's $2500 if you want to buy another one of our cars" Da fuq is that!?!
Sorry for the long rant. I just needed to vent. I'm happy for everyone who got theirs, it's a remarkable vehicle. After two Off Rodeos we were even more excited to get ours but alas it's not to be. I just hope Ford some day actually feels how bad they screwed over thousands of people. It could've gone so differently, possibly the worst vehicle roll out of the last decade or so.
Placed an order Oct 20th for a Badlands, Sas, Lux, tow, hard top, vinyl, etc (which now looks to be the trinity of bad choices) and patiently waited...and waited...and waited. Rolled over our order three times meanwhile starting to see Broncos on the road around town. Then we see more and more. We call our dealer (on top of the regular every few month "got any updates" call) and they say you're a priority code 10 which is the highest we can get you, Ford does the rest. Removed the tow package cause that's supposed to help but guess not. Started to wonder if we'll ever see our Bronco, three model years later.
Well got the email last week and I'm just stunned. Completely feel like Ford gave all of us who stuck in there a big middle finger and said tough shit, take it or leave it. What really gets me is how they've released multiple different custom models all the while most of us haven't gotten our original order. Case in point: a teacher at our kids school who reserved her Bronco well after us converted hers to an Everglade and has owned it for a good while now. WTF Ford!?! Any communication would be nice.
I'm also a day one reservation holder for the Lightning and can already order my Lariat or Platinum model.....but I think we're done with Ford. They just lost $150k in my business plus any future business and I'm going to sell my Expedition shortly. Everyone in my world and online will know how badly Ford is as a company. People might think this is harsh but the reality is Ford shouldn't treat their customers like this. It's not fair to make people wait for 3 years and then say if you don't down grade we'll cancel your order. That's straight from the dealers mouth (only down graded models will be built and of course Raptors, Heritage, Everglades, bullshit, etc). If we don't down grade (or anyone who has an outstanding order) by March 7th there will be no Bronco for us, period. No 2024, no chance to have it built over the summer, nothing. We'd begrudgingly wait for a 2024 but that's not an option. "Oh here's $2500 if you want to buy another one of our cars" Da fuq is that!?!
Sorry for the long rant. I just needed to vent. I'm happy for everyone who got theirs, it's a remarkable vehicle. After two Off Rodeos we were even more excited to get ours but alas it's not to be. I just hope Ford some day actually feels how bad they screwed over thousands of people. It could've gone so differently, possibly the worst vehicle roll out of the last decade or so.
TechnicalDisaster, tommygraham and 23 others