As confirmed by Mike Levine in a tweet last week, 2021 Ford Broncos will be at King of the Hammers. Bronco Nation can now confirm that the experience of going and seeing a new Bronco, in the steel, is about to evolve in a big way. Attendees at King of the Hammers will have a chance to ride in the 2021 Ford Bronco and drive the Bronco Sport.
Since the reveal of the 2021 Ford Bronco, most have encountered the new off-roader behind a barrier of ropes and stanchions. Since the Broncos that we’ve seen so far have been display units, not many folks have been given access even to sit inside them. King of the Hammers will be different. Participants will be able not only to sit in the Bronco but also to experience a trail ride from the passenger seat. While we’re sure most of you are chomping at the bit to drive the Bronco, the trail ride experience is an important step in Bronco’s launch timeline.
This experience will be free to attendees that have paid the $30 required for access to the lakebed but will take place outside of Hammertown. Due to restrictions put in place by the state of California, it will require proof of a negative COVID-19 test from within 7 days of attendance or documentation that an attendee has already fully recovered from COVID-19. Rapid tests will be available onsite for a fee of $20. If you have already been vaccinated for COVID-19, proof of the vaccination can be used as well. Event tickets can be purchased here.
For static display Broncos, we’ll see the all-star lineup of display units that have been at other events, albeit scattered in a few displays across the event footprint. Badlands will be well represented, as usual, but there will be a Base and Outer Banks in the lineup as well.
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