Home Latest News SEMA Announces an All-Female Bronco Build for 2022 Show
SEMA Announces an All-Female Bronco Build for 2022 Show
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SEMA Announces an All-Female Bronco Build for 2022 Show

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The Specialty Equipment Market Association (SEMA) has announced a special project for the 2022 SEMA Show, held Nov. 1-4. Read the details below, and sign up if you are a female interested in participating!

All-Female Wildtrak Build

The SEMA Businesswomen’s Network (SBN) is kicking off an all-female vehicle build and will be modifying a Ford Bronco 4-door Wildtrak. Bronco is Ford’s outdoor brand of Built Wild and only-4×4 vehicles. The project comes 10 years after SBN led an award-winning all-female Ford Mustang Build, which raised awareness of women working in the automotive industry and brought in dozens of new SBN members.

The new campaign seeks to highlight successful women in the automotive industry while also attracting and supporting more females to pursue careers in the field.

“We know that automobiles are exciting and that there are countless job opportunities for women in the industry,” said Sara Morosan, SBN Chair Elect. “The 2022 SBN All-Female Vehicle Ford Bronco Build will again shine the light on this important initiative and help women see what’s possible.”

The project is slated to begin this summer in Southern California. Women will be modifying all aspects of the car, including the engine, chassis, drivetrain, interior, sound system, exterior and paint. Organizers are currently securing members to assist with assembling a Volunteer Recruitment Team, Events Team, Media/Content Team, Secure Parts & Sponsorship and other committees. Interested volunteers can sign up here.

The completed vehicle build will be displayed at the 2022 SEMA Show in Las Vegas, Nevada. For more information, visit www.sema.org/sbn or contact Nicole Bradle at nicoleb@sema.org.

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