Today, online ordering launched for the MY22 Bronco. This feature is available for non-converted reservation holders, and new customers can also use Build & Price to have their information sent to a dealer. Existing order holders are to update/confirm their orders with their dealers.
The Email and Process
Customers in the non-converted reservation holder category were sent a Ford communication alerting them of the option to order. Non-converted reservation holders can also go directly to their dealer to convert their reservation to a MY22 order.
Once customers submit their order online, dealers have been asked to reach out and confirm order receipt and pricing.
The Timeline
Earlier this week, on October 13, the order banks opened, and MY22 Build & Price was updated. Dealers could begin contacting order holders to confirm their MY22 orders.
The next date for customers to pay attention to is October 28, when MY22 orders will begin being scheduled for production.
Actual production timing will continue to be prioritized according to timestamp, vehicle model and configuration, part availability, and the number of vehicles your dealer receives.
Production beings in December, and deliveries begin in Q1 of 2022.
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