NEW Ford Bronco Free Wheeling Merch Hits the Bronco Nation Gear Shop

Sep 30, 2024
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If you’re a fan of the classic Ford Bronco from the ‘70s, you’re definitely going to want to pick up the newest items added to the Bronco Nation Gear Store. Introducing the limited-edition Ford Bronco Free Wheeling Collection.

These new items have a retro look and are inspired by our favorite off-roaders of the 1970s. Late in that decade, Ford Motor Company introduced the Free Wheeling Package on some of its vehicles, including the Ford Bronco. The models were a limited-run and featured tri-color graphics with red, orange, and yellow striping. The colorful package also added painted steel wheels, and black finishes on the grilles, mirrors, and bumpers.

The new Ford Bronco Free Wheeling Collection is now available in the Bronco Nation online storeIt includes a retro stripes tee, a 6-panel patch hat, and a 3-pack patch set… all of which are must-haves for any Bronco enthusiast.

Ford Bronco Free Wheeling Collection
Ford Bronco Free Wheeling Collection

The Free Wheeling Package made the Ford Bronco even more iconic in the 1970s.

With its unique graphics and bold color scheme, this special edition package gave the Bronco a sporty and distinctive look, which helped set it apart from other SUVs of the era. At a time when the Bronco became an icon of outdoor adventure and exploration, the Free Wheeling Package reinforced this image, appealing to a lifestyle of freedom and ruggedness. It was part Ford's marketing strategy to target a younger audience looking for a vehicle that was as functional, as it was stylish.

Photo: Ford Motor Company.  The iconic Free Wheeling Ford Bronco that inspired this new merch collection. 

I asked Bronco Nation’s London what inspired this new merchandise. “The Free Wheeling collection represents a nostalgic piece of automotive history,” she said. “Broncos equipped with the Free Wheeling Package are still highly sought after by collectors and enthusiasts today. So it makes sense that they’d also appreciate some gear that captures the adventurous spirit of the iconic 70s Bronco, and appeals to the nostalgia for off-road culture.”

Why is it called "Free Wheeling"?
These new designs draw inspiration from the iconic Bronco package of the 1970s. The name pays homage to the classic, colorful vehicle that emphasized style and freedom, celebrating the Bronco's adventurous spirit and connection to outdoor exploration.

Will there be other Free Wheeling merch?
Not at this time. This is all of the merchandise we will be receiving for this collection.

Is this a limited edition?
Yes, this collection will be available for a limited time only, making it an even more essential addition for Bronco enthusiasts and collectors alike.

What size does the Tee come in?
The 100% cotton t-shirt is available in unisex sizing, ranging from small to 3XL, ensuring a comfortable fit for everyone.

Do these Free Wheeling items qualify for the 10% Bronco Nation member discount?
ABSOLUTELY! Members will receive a 10% discount on this special-edition merch when it’s purchased through the Bronco Nation online store.

Don’t miss your chance to own a piece of Bronco history! 
Pick up your cool, colorful, and limited-edition Free Wheeling merch while it’s available.

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