Most/Least popular 2021 Model

Just a wild guess, but I would put money on the Badlands being the most popular trim, and the Big Bend being the least popular.

byronpete21

Just a wild guess, but I would put money on the Badlands being the most popular trim, and the Big Bend being the least popular.

Big Bend with hard top and 7 spd is the most hated by dealers, or at least thats my experience. :unsure:
Big Bend offers the best bang for the buck don't know why its the least liked model.

What do you know my guess was right, according to a quick google search for 2021 the badlands accounted for 41% or orders, the Big Bend was 6.7% of orders. Technically the First Edition was only 6.1% of sales, but that was Ford limited, not popularity limited. 4 doors were ordered more than 2 doors about a 60/40 split.

byronpete21

What do you know my guess was right, according to a quick google search for 2021 the badlands accounted for 41% or orders, the Big Bend was 6.7% of orders. Technically the First Edition was only 6.1% of sales, but that was Ford limited, not popularity limited. 4 doors were ordered more than 2 doors about a 60/40 split.

It would be interesting to see the percentages of what trims are actually on the road vs. the orders.

byronpete21

What do you know my guess was right, according to a quick google search for 2021 the badlands accounted for 41% or orders, the Big Bend was 6.7% of orders. Technically the First Edition was only 6.1% of sales, but that was Ford limited, not popularity limited. 4 doors were ordered more than 2 doors about a 60/40 split.

I bet this has something to do with the problems with the dealers.They are either afraid they will get stuck with something they can't sell ( not true) or something they can't "steal" and sell at big mark up.

Dealer's will like the higher trim packages because they can tack on more ADM to them and be able to justify it to the customer easier.

Big Bend and Base models are what would be considered the "economy" models, so naturally the clients looking at them wont want to pay much if any ADM.

It's all in the perspective of the purchaser of what is most "likeable", I like the big bend because it puts my wife in a brand new bronco for a little over $40k and still have heated seats and remote start... so to me that is my favorite model.