For Your Entertainment

MIGeezer

New Broncos on the lot.

Yup I see it at every dealership I roll by

Its called market saturation.
It happens when FOMO, keeping up with the joneses, first on the block wears off.
They pissed off the enthusiasts and they walked. they don't want loaded up SMAs.
Plus they jacked the price through the roof for no reason other than they are losing money on EVs.Not to mention 9% finance rate.
Local dealer has 12 on the lot, average price is over 65k.😆 Not a single one under 50k.

Bronco V-8

Its called market saturation.
It happens when FOMO, keeping up with the joneses, first on the block wears off.
They pissed off the enthusiasts and they walked. they don't want loaded up SMAs.
Plus they jacked the price through the roof for no reason other than they are losing money on EVs.Not to mention 9% finance rate.
Local dealer has 12 on the lot, average price is over 65k.😆 Not a single one under 50k.

Last week I was at the dealership that I purchased my `24 Black Diamond from, and there were about 8 on the lot, with only one being below 50K (SAS Big Bend), the others were averaging about 68K. I would think that Ford can see that they are overpricing them and folks aren`t picking them up like they were. Hell, if I had to order mine again, it would be about 5K more because of the options pricing. I am glad that I ordered it in Feb, Job 2 pricing is a definite turn off. And yes, 9.9% (for me, through Chase, I have good credit, but not ENOUGH credit-don`t that bite all!) is another potential turn off, especially when the TV is blasting 1.9% day & night!

Wood J

Last week I was at the dealership that I purchased my `24 Black Diamond from, and there were about 8 on the lot, with only one being below 50K (SAS Big Bend), the others were averaging about 68K. I would think that Ford can see that they are overpricing them and folks aren`t picking them up like they were. Hell, if I had to order mine again, it would be about 5K more because of the options pricing. I am glad that I ordered it in Feb, Job 2 pricing is a definite turn off. And yes, 9.9% (for me, through Chase, I have good credit, but not ENOUGH credit-don`t that bite all!) is another potential turn off, especially when the TV is blasting 1.9% day & night!

Yeah, they offer the low rates on the best selling truck for what, the last 47 years or something, but not on a Bronco. But then they off zero on the Bronco Sport... Guess they figure enough people will pay that marked up price, and pay cash, have a decent trade in to lower the financed amount, or just say eFF it, I want that one! :-)

Saw this the other day and thought to myself WTF?

They actually still have a $10,000 'market adjustment' listed on the price..

Yeah, this is gonna sell, for sure! 😭

RobWTx

Yeah, they offer the low rates on the best selling truck for what, the last 47 years or something, but not on a Bronco. But then they off zero on the Bronco Sport... Guess they figure enough people will pay that marked up price, and pay cash, have a decent trade in to lower the financed amount, or just say eFF it, I want that one! :)

Pretty much!

raqball

Saw this the other day and thought to myself WTF?

They actually still have a $10,000 'market adjustment' listed on the price..

Yeah, this is gonna sell, for sure! 😭

Sadly someone will figure that they got a bargain! $10K mark up. Damn!