Bronco Wild Fund Support s Outdoor Preservation
- Ford is establishing Bronco Wild Fund, fulfilling its promise to help Bronco brand’s outdoor enthusiasts return to the wild responsibly through preservation, education and access programs funded by a portion of the proceeds from every Bronco sold
- Bronco brand’s endowment is targeted to raise up to $5 million annually for reforestation, trail management, outdoor adventure and scholarship programs through nonprofits dedicated to the preservation of our nation’s outdoors for generations to come
- First alliances supported by the Bronco Wild Fund are the National Forest Foundation, the exclusive nonprofit working to support America’s 193 million acres of national forests, and Outward Bound USA, a leading educational nonprofit teaching teamwork and character development through challenging outdoor experiences
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