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Bronco Nation Q&A is Here!

Bronco Nation Q&A is Here!


Bronco Nation is getting your questions about the 2021 Ford Bronco answered. In the first of a series of Q&A sessions with Ford, we’re talking about the ordering process and timeline for Bronco deliveries. Bronco Brand Manager, Esteban Plaza-Jennings, will be answering questions sourced from the Bronco Nation forums. If you have questions for Ford about the 2021 Bronco, you can submit them in our forums here.

Highlights from this week’s Q&A:

  • The ordering window will be Mid-January until sometime in March. After that, Ford will be building the Bronco production schedule.
  • Orders will be editable by dealers until they are scheduled for production.
  • Your reservation timestamp holds your place in line whether you convert your reservation to order in mid-January or late-February.

Here’s the rundown of what was answered this week:


  1. It’s too bad nobody asked about allotment differences between dealers with very high number of reservations (ie Granger and Stephen’s Auto Center with 1000s each) vs the small dealerships with only a couple dozen reservations. If 500 people at one dealer all have timestamps of 7/13, and for sake of simplicity, they do not add any late availability options, will the large dealer get the allotment to fulfill all 500 day one reservations?


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