For what its worth, I've always been a fan of KC Highlights. I really like the new Flex era series they have out- They are also working on brackets to put a flex era 3 and a couple flex era spots into the pockets on the modular bumper.
Best advice ive gotten with lights though is to figure out what function you need (spots, fogs, driving, etc) and work from there. Every manufacturer seems to call the output and lighting zones something different but when you know what you are looking for, you can work through their lighting diagrams and figure out what works for you.
2023 Wildtrak. "Sometimes you got to get lost, to get found" -J Bronco