2021 FORD 2-DOOR BRONCO BADLANDS WALK-AROUND WITH BRAD LOVELL

Brad Lovell is a lifelong Bronco owner and off-roading enthusiast, and he has been involved with the development of the 2021 Ford Bronco for over 3 years. He has tested the Bronco in some of the most extreme off-roading environments, such as Johnson Valley, Moab, and the Rubicon, taking on tough terrain like rock, sand, and mud. Ford has involved experienced off-roaders like Brad in the Bronco program because it has been their goal to make the Bronco an authentic off-roading product. Ford has meticulously developed and tested the Bronco to accomplish this goal. Brad explains that when it comes to the off-road, “Ford is back. It was stated long ago with the Raptor, and now, it’s here with the Bronco.” Brad gave Bronco Nation an exclusive walk-around on the 2-Door Badlands Bronco at Super Celebration West in Buena Vista, CO. He highlighted his favorite features and the details he is most excited about including:

1. Independent Front Suspension and its ability on the rocks
2. HERO Switches with their effectiveness and and intuitive design
3. GOAT Modes for the best performance in a variety of off-road environments
4. Off-Road Modes on the dash, with all the info you need, right in front of you
5. The ability to engage front and rear locker and use trail turn assist
6. Interior details like the fold down table, backseat, and cargo area
7. Beadlock wheels, 35-in. tires, and rock rails

Brad cannot wait to get the Bronco in his driveway, and he has us even more excited now too. With the return of the Bronco, Ford has created something that is a truly thrilling experience on and off the road. As Brad puts it, "It is a great example of how modern technology has really come around for the off-road enthusiast.”