images: Ford
For the last several years, Bronco and Sport owners have enjoyed their chance to attend an experience of a lifetime and see what their vehicle can do at one of the five Bronco Off-Roadeo locations. Many of these owners custom-ordered their vehicle from the factory, then went on to use the complimentary visit Ford provided.
However, did you know that if you bought your Bronco or Sport secondhand from a dealer or private party, you may be eligible to attend Off-Roadeo as well? It’s true! If the original owner did not use the credit attached to the vehicle and you're within the proper timeframe, you can use the complimentary visit for yourself.
Vehicles that may have credits to use are 2023-2025 Broncos, 2023-2025 Bronco Sports, and 2023-2025 Bronco Raptors:
Bronco and Sport
Customers who have ordered a qualifying 2023 or newer Bronco; or a 2023 or newer Bronco Sport are eligible to attend Bronco Off-Roadeo. One (1) Bronco Off-Roadeo visit is included with a vehicle purchase. This credit is available to the vehicle owner as long as the complimentary visit to Bronco Off-Roadeo has not been previously redeemed and has not expired. Must be a resident of the United States or Canada.
Bronco Raptor
Bronco Raptor owners who have taken delivery of a qualifying 2023 or newer Bronco Raptor are eligible to attend. One (1) Bronco Raptor experience is included with a vehicle purchase. This credit is available to the vehicle owner as long as the complimentary visit to Bronco Off-Roadeo has not been previously redeemed and has not expired. Must be a resident of the United States or Canada.
If you have a 2023 Bronco, Sport, or Raptor, you will want to act today: Any credits for ’23 model year vehicles will expire on June 30, 2025. Owners of a 2024, you have through December 2025, so you won't want to delay either!
Three Reasons You Should Go to Bronco Off-Roadeo
Whether you’re a seasoned off-roader or haven’t yet left the pavement — this isn’t a trip to skip! Everyone is welcome.
1. Use a vehicle provided for you. You’re welcome to drive your Bronco or Sport to the location, but then you get to hop in one of Off-Roadeo’s vehicles to learn and practice –– all while keeping yours pristine.
2. Get first-hand experience behind the wheel. The best place to learn is in the wild. You’ll be put in real-life situations where you can use all available features, from Trail 1-Pedal to the stabilizer bar disconnect.
3. Learn from expert trail guides and meet other enthusiasts. You’ll be surrounded by all the right people to answer your vehicle questions on the spot, as well as other enthusiasts. You'll walk away from the adventure feeling more confident and maybe even with a few new friends who love their vehicle too.
Getting your Bronco, Bronco Sport, or Bronco Raptor is just the beginning. Find out if your vehicle has an available Bronco Off-Roadeo owner credit. If so, use it to secure off-roading knowledge and vehicle know-how, meet future wheeling partners, and have a great time!
Register Today – Here’s How
It's easy to register to see if you have a credit available for an Off-Roadeo experience. You’ll have to complete two steps: 1) Create a personal profile, and 2) verify your vehicle.
Create Your Profile
You’ll be asked to provide an email address. After verifying your email address, you will be asked to provide standard contact information.
Verify Your Vehicle
After you’ve created your profile, you’ll then enter your vehicle information to verify eligibility. Remember, you must own a qualifying Bronco, Bronco Sport, or Bronco Raptor with an available owner credit to register for Off‑Roadeo. Verifying your vehicle confirms your eligibility to participate. You will need to provide some information regarding your vehicle, including your VIN (easily accessible in the FordPass app under “Vehicle Information”). Once your vehicle information is submitted, Bronco Off-Roadeo Program Headquarters will follow up with any additional information that may be needed.
If you have any issues with these steps, contact the Bronco Off-Roadeo Program Headquarters at (888) 260-5744 or email them at [email protected]. We hope you’re able to attend!
Which to Attend?
There are five locations, and all have something special about them. Nevada hosts both the Bronco and Bronco Raptor experience, and the Sport program runs at Moab and Tennessee. Watch the videos below to get a taste of each!
TENNESSEE
TEXAS
NEW HAMPSHIRE
MOAB
NEVADA
Go ... Or Go Back Again
If your vehicle's credit has already been used or expired, there's still a way for you to attend your first Bronco Off-Roadeo or to try out a new location: the Bronco Off-Roadeo Half-Day Adventure.
You and up to three accompanying guests will get expert off-road instruction from world class Trail Guides, a Bronco for you to drive, curated trail drives, access to Bronco Basecamp, and more. Build your confidence and expand your skills behind the wheel with four hours of epic off-roading.
Half-Day Adventures are available at Tennessee, Texas, New Hampshire, Moab, and Nevada. You don’t even need to own a Bronco to attend!
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