Dec 15, 2020
In an email to reservation holders, Ford has announced additional details regarding the delivery timeline for the 2021 Ford Bronco. Mostly reiterating what they said in our Bronco Nation Q&A, there were additional details provided regarding Ford Pass Rewards that will be provided to reservation holders and the news that May 2021 is the target for providing Bronco buyers with a forecast of when their Bronco will be built. Below is the delivery timeline and the full email from Ford.
Hello,
We know you are excited to get your new Ford Bronco™, and we are committed to delivering a high‑quality product as soon as we can.
As a result of the unprecedented effects of the COVID‑19 pandemic on our suppliers, we have updated timing news to share with you.
While we originally communicated that your Ford Dealer would begin reaching out in December to schedule an order consultation and place your order, this process will now begin in mid‑January and extend through mid‑March. As a reminder, your order cannot be placed online; however, you are encouraged to spec your Bronco using the Ford.com Build & Price tool ahead of your dealer consultation and save a copy to help when you place your order.
Your reservation* timestamp, and not the date that you place your order with your dealer, will be used to determine when your Bronco gets produced. Other factors for final delivery timing include vehicle model and configuration selected, part constraints, and the number of Bronco vehicles your dealer will receive.
In May 2021, once we review all submitted orders and can forecast production, we will provide you with an estimated window of when you can expect to take delivery of your Bronco. Initial customer deliveries are now expected to begin in summer 2021. Given demand, we anticipate deliveries to continue through the 2022 calendar year, with some customers getting a 2022 model‑year Bronco.
As part of your upcoming owner experience, you will have the opportunity to participate in our FordPass™ Rewards loyalty program. At your time of delivery, you will earn 42,000 FordPass Rewards Points (over $200 value) to use toward maintenance, service, accessories and much more at your local Ford Dealer. As a thank‑you for your patience and interest in Bronco, we are adding an additional 20,000 FordPass Rewards Points when you take delivery of your Ford Bronco. That’s 62,000 FordPass Rewards Points (over $300 value) to use toward accessories, maintenance and service at your local Ford Dealer.** We will share more regarding FordPass Rewards and its benefits as you get closer to taking delivery of your Ford Bronco.
If you have any questions, please contact your Ford Dealer. You can also contact Ford Motor Company’s Marketing Program Headquarters at 800‑334‑4375 or view our FAQs here.
Sincerely,
The Ford Bronco Team
Hello,
We know you are excited to get your new Ford Bronco™, and we are committed to delivering a high‑quality product as soon as we can.
As a result of the unprecedented effects of the COVID‑19 pandemic on our suppliers, we have updated timing news to share with you.
While we originally communicated that your Ford Dealer would begin reaching out in December to schedule an order consultation and place your order, this process will now begin in mid‑January and extend through mid‑March. As a reminder, your order cannot be placed online; however, you are encouraged to spec your Bronco using the Ford.com Build & Price tool ahead of your dealer consultation and save a copy to help when you place your order.
Your reservation* timestamp, and not the date that you place your order with your dealer, will be used to determine when your Bronco gets produced. Other factors for final delivery timing include vehicle model and configuration selected, part constraints, and the number of Bronco vehicles your dealer will receive.
In May 2021, once we review all submitted orders and can forecast production, we will provide you with an estimated window of when you can expect to take delivery of your Bronco. Initial customer deliveries are now expected to begin in summer 2021. Given demand, we anticipate deliveries to continue through the 2022 calendar year, with some customers getting a 2022 model‑year Bronco.
As part of your upcoming owner experience, you will have the opportunity to participate in our FordPass™ Rewards loyalty program. At your time of delivery, you will earn 42,000 FordPass Rewards Points (over $200 value) to use toward maintenance, service, accessories and much more at your local Ford Dealer. As a thank‑you for your patience and interest in Bronco, we are adding an additional 20,000 FordPass Rewards Points when you take delivery of your Ford Bronco. That’s 62,000 FordPass Rewards Points (over $300 value) to use toward accessories, maintenance and service at your local Ford Dealer.** We will share more regarding FordPass Rewards and its benefits as you get closer to taking delivery of your Ford Bronco.
If you have any questions, please contact your Ford Dealer. You can also contact Ford Motor Company’s Marketing Program Headquarters at 800‑334‑4375 or view our FAQs here.
Sincerely,
The Ford Bronco Team
Bronco Nation Member #144
David in the Bronco Nation Forums
BroncoTroubadour on Instagram
David in the Bronco Nation Forums
BroncoTroubadour on Instagram
Commodore, Bronc96
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Dec 15, 2020