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Update: 2021 Ford Bronco Build and Price Update

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Ford released an update to pricing in the Bronco build and price tool this week. Ford North America Product Communications Manager, Mike Levine, specified on Twitter that the update, “corrected some earlier preliminary pricing errors.” The pricing corrections resulted in many reservation holders’ builds rising in price.

Ford and Filson Partner to Support the National Forest Foundation

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Ford Motor Company unveiled the 2021 Ford Bronco Filson Firecrew concept rig on Thursday outside of Seattle, WA. 

Bronco Wild Fund Supports Outdoor Preservation

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Bronco Wild Fund Support s Outdoor Preservation Ford is establishing Bronco Wild Fund, fulfilling its promise to help Bronco brand’s outdoor enthusiasts return to the wild responsibly through preservation, education and access programs funded by a portion of the proceeds from every Bronco sold Bronco brand’s endowment is targeted to raise up to $5 million […]

Ford Bronco Sport Wins 2020 Rebelle Rally X-Cross Class

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All three Ford teams finish with Shelby Hall and Penny Dale taking first-in-class By Sue Mead: When the dust settled after 2,500 kilometers of rigorous competition, Shelby Hall and Penny Dale drove their Ford Bronco Sport team vehicle to victory in the 2020 Rebelle Rally. Ford entered three Bronco Sport teams; all motored in stock […]

Confirmed: Bronco Build and Price to Launch Oct. 23

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Dealer specialists were alerted by Ford via email that the highly anticipated Bronco ‘Build and Price’ will be released on Friday, October 23rd. This has been widely speculated across social media, but this is the first official announcement that the automaker has made. The email sent late Monday aligns with a tweet sent by Mike […]

No X-Plan for Bronco 2021 But…

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Due to high demand and limited production capacity, Ford has decided the Bronco two- and four- door models will not be eligible for X-plan in 2021.  Bronco Sport will continue to be eligible for X-Plan.  For those of you who have been around the block on similar hot Ford’s, notably the F-150 Raptor, and Mustang […]

Bronco 2021 Reservation Holders Can Update Dealer Selections Through January 31, 2021

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Reservation holders for the 2021 Bronco can update their dealer selection until January 31, 2021 according to information obtained exclusively by Bronco Nation. Reservation holders can contact Ford Customer Support at (800) 334-4375 for assistance in updating their dealer selection. Ford has confirmed that by changing dealers, there will be no impact to a customer’s […]